SEM

SEM – Search engine marketing, when it comes to search engine marketing also known as PPC, pay per click, cost per click, pay per view and many more. These are paid ads which are shown in Google, create your paid ad today and boost your online business with Bitware Technologies Paid marketing services.

Online Search Marketing plays an integral part in today’s world of business and marketing strategies. As more & more people are switching online to search for information & products, placing yourself in front of the eyes of web users with an attractive and relevant impression is extremely important in establishing a solid online presence.

Pay-Per-Click/Pay-Per-View (PPC/PPV) or Paid Media, is the most time-effective option for driving instant traffic to an online storefront.

PPC/Paid Media comes in various forms, but the basic principle remains same: bid against other competitors/advertisers to gain the best possible creative/ad placement through various market targeting criteria, drive good traffic, attract a click, & convert visitors once on-site.

Benefits

Immediate Revenue Driving

Paid media marketing is a very powerful channel for driving quickest online results. There may be varieties of avenues to leverage to put your business/brand in front of new audiences and hit your KPIs depending on your business.

Reaching The Right Audience

Ad network targeting reaches never imagined heights. Developing customer personas allows us to evaluate each & every network uncovering the perfect targeting mix to put your offering in front of the most qualified audiences with the most compelling message.

Obtaining Your Online Goals

Whether its leads, page views, sales, or brand awareness, the various paid marketing media channels are highly data-driven and are the quickest way for you to reach your online goals. We will specially audit each channel and use current data to get the odds in your favor.

What’s our Process for Better Results?

Business Audit
We listen to you, your ideas your goals, understand your model of business, past & current marketing efforts, and conduct an in-depth audit of your website and current Paid Media accounts (if you currently have any).

Competitor Analysis
We research your competitors/competition in your industry. Through available advanced toolkits, we’re successfully able to gather insights from their successes and failures. Factoring these insights into your strategy, we analyze create a data-driven plan that gives your business an online competitive advantage over the competition.

Strategy – Paid Marketing
We develop a well defined custom strategy based on our discovery phase and deploy a team with expertise across all major ad platforms.

  • Search Engine Marketing (SEM) – Google, Bing, Yahoo, etc.
  • Display Advertising & Media Buys
  • Video Ad Networks – YouTube
  • Retargeting/Remarketing
  • Social Ad Networks –
    Facebook, Twitter, Google+, Instagram, etc.
  • Creative Ads That Engages
    We design the creative used across all ad channels to be highly engaging and draw clicks.
  • Creative Ads That Converts
    Our ad creative follows message-matching best practices, which aligns our ad copy with the content on the landing pages those ads direct to, providing a seamless and transparent user experience.
  • Proven Landing Pages
    Our landing pages have been engineered through experimentation to have extremely high conversion rates.